San Diego, CA
Google Ads for Lawyers in San Diego
San Diego is a high-quality California legal market with lower CPCs than LA. Family law, criminal defense, and immigration dominate. We tune campaigns for the South Bay and North County separately.
Practice areas we cover in San Diego
Services for San Diego law firms
Free PPC Audit
Free
48-hour deep audit of your existing Google Ads account. We surface wasted spend, broken conversion tracking, and untapped keyword opportunities. Detailed PDF report, no commitment.
Starter PPC Management
$1,495 / month
Solo and small firms scaling their first profitable Google Ads campaign. 1 practice area, 1 metro, conversion tracking, monthly call review. Recommended ad spend: $2,000+/month.
Growth PPC Management
$2,995 / month
Multi-location and multi-practice firms. Up to 3 practice areas, advanced bid strategies, call tracking with CallRail, weekly reporting, dedicated account manager. Recommended ad spend: $5,000+/month.
Enterprise PPC Management
$5,995+ / month
National firms and mass tort campaigns. Unlimited practice areas, geo-grid expansion, custom landing pages, full attribution stack, lead-disposition feedback loop, weekly strategy calls.
Local Services Ads (LSA)
$795 / month
Google Screened LSA setup and ongoing management. Profile build, dispute handling on bad-fit leads, weekly bid adjustments. Lower cost-per-lead than search ads in many metros.
Personal Injury PPC Vertical
$3,995 / month
Built for the most expensive vertical in PPC. Single-case-type funnels (auto, truck, slip-and-fall), aggressive negative-keyword libraries, intake-handoff to your case-management software.